Nutritious sunflower meats infused with fiery hot habanero chilies, Hot Meats are a great no waste, no mess feed. Why do birds love the spicy flavor Well, the chili pepper plant evolved over time to be attractive to birds and distasteful to other animals that might make it a meal. When a bird eats a chili, the seeds remain in tact and pass through the bird's droppings where they are spread over a wide area to grow and multiply. So, as a defense mechanism chili plants taste hot to mammals like people, while birds cannot taste the heat at all. Bluebirds and cardinals are especially fond of the hot Cajun flavor. With Cole?s Hot Meats? you?ll get more bird visits than ever before!